Hockey legend Wayne Gretzky is most often quoted as saying the secret to his success was to “Skate to where the puck is going, not where it has been.” That essentially means to prepare for the future, not for the present.
In the business world, you can see a long list of companies that failed to predict the future. Montgomery Wards, the Yellow Pages, Radio Shack, Blockbuster Video, Blackberry, and Kodak all focused solely on the present and ignored the future. When the future eventually arrived, it was too late.
As a programmer, the big key to success is predicting the future. It won’t do you any good to learn assembly language programming for CP/M-80 because the market for CP/M-80 programmers has long since gone. There’s also less growth for MS-DOS programmers.
At one time, programmers debated the merits of Pascal and C when writing MS-DOS programs. The programmers who championed Pascal would up largely obsolete while the programmers who embraced C easily went on to learn C++, Java, and C#.
There’s still a market for Pascal programmers in the world of Windows, but the greatest opportunities lie with C programmers.
So if you want to avoid becoming obsolete in the near future, what should you focus your time and energy on today? In other words, where will the puck be tomorrow?
First, look for what people are using. At one time, most people used Windows PCs to do everything from browsing the Internet to sending and receiving email. Nowadays, Windows PCs are far less relevant since people are using smartphones. So given the choice between programming PCs or programming smartphones, it’s obvious that the future lies with smartphones.
Smartphones represent the new trend towards mobile computing. While people use smartphones more often than PCs, they’re also using tablets as well. So if you want to stay with the future, you need to focus on the entire mobile market that includes smartphones and tablets.
At one time when the iPhone’s App Store was relatively new, a programmer created an iFart app and made $10,000 a day. Then when Microsoft introduced Windows Phone, legions of programmers thought history would repeat itself exactly and they rushed to learn how to write Windows Phone apps. Think those Windows Phone programmers are happy they invested the time to learn Windows Phone development today?
So if the future belongs to mobile computing, that leaves Android and iOS as the two best options. However, Android tablets are far less popular than iOS tablets (iPads) so it seems clear that the best future opportunities for programmers will be to learn iOS.
In the iOS world, there are two programming languages: Objective-C and Swift. Apple is focusing mostly on improving Swift to make Swift faster and easier to use than Objective-C. The end result is obvious. If you want to embrace the world of mobile computing (smartphones and tablets), you should embrace Swift.
Now Swift can be used to write programs for all of Apple’s operating systems, but the one operating with the most sales and growth is iOS. That means the future belongs to programmers who know how to use Swift to create iOS apps.
That doesn’t mean you should ignore macOS, watchOS, or tvOS. It just means that the future is iOS. Once you learn iOS programming in Swift, you can easily use your Swift skills to create apps for Apple’s other operating systems, but you might as well focus on the most profitable market first and the less profitable markets later.
That’s why the future is iOS and Swift. Learn that and you’ll be going to where the future is. Learn anything else and you won’t be going to where the future is. Just ask Windows Phone or Windows RT developers how much they regret their decisions to go where the future isn’t.
Posted in Entrepreneur
Many people use excuses to justify their lack of progress in any field. While you can’t be a lawyer or a doctor without the proper degrees, there’s nothing in the world stopping you from doing what needs to be done to get to where you want to go.
At the simplest level, many people hate their jobs. If that’s your case, make a list identifying exactly what you hate about your current job. Now make a similar list detailing what you’d like in a job.
If you’re like most people, you may never have gone through this simple step. If you don’t identify what you don’t like about your current job, chances are extremely high that you’ll just repeat the same miserable experience in another job. The real source of job dissatisfaction revolves entirely around you.
If you don’t know what makes you unhappy, you may also not know what will make you happy. In that case you’ll never know what type of job you should be aiming for.
Once you know what you want and what you need to get what you want, you can go out and do it. Sometimes that might mean going back to school, but in many cases, you can teach yourself. If you’re not motivated enough to teach yourself, you’re not motivated to do it.
If you’re interested in programming, your best teacher is your computer. Just go to the library or bookstore, find a programming book, and start playing around. If you need more focused instruction, consider one of these programming sites that offer free (or low cost) programming courses.
Online programming courses give you the convenience of learning at low cost on your own schedule. Best of all, unlike other types of learning that may require interaction with a teacher, programming simply requires interaction with your own computer. You can teach yourself programming in your spare time. Regardless of your skill level, you’ll be more valuable in your job if you can create useful programs for work. If you don’t have an opportunity to write programs at your job, write programs for a charity where you can volunteer at, or just contribute to an open source project.
The goal is to give yourself some programming experience and learn at the same time. There’s absolutely nothing stopping you from learning programming or learning a new programming language. Once you understand the basics of programming from one programming language, it’s much easier to understand the nuances of another programming language.
Just remember it’s not what you know that’s important. It’s what you can do with your knowledge that’s far more critical. You don’t need a college degree in programming to succeed. Just demonstrate your skill in various ways and that’s far more valuable than a college degree if you can’t prove you know anything or can do anything.
Programming can take all kinds of forms from programming macros in Microsoft Office to designing web pages to writing Java to writing full-blown programs running on a smartphone or PC. Just choose the area you’re most interested in and if you can demonstrate your ability, you’ll likely make yourself more valuable at your current job or in a new job.
Just make sure you know what you want in a new job and you keep moving in that direction. By teaching yourself programming, you can enhance your skills in any field.
Posted in Entrepreneur, Programming
If you decide to go into consulting or freelance programming, guess what? You have to worry about something called sales. That means you have to get jobs that pay and collect the money for your work.
Most programmers just want to program, so running a business part-time or full-time can force them to do all sorts of tasks that they don’t want to do, and selling is one of the biggest obstacles for programmers and non-technical people alike.
However, if you read the book “SPIN Selling,” you can learn something interesting about selling. The hardest way to selling is to get in someone’s face and try to intimidate and force them to buy. That’s the hallmark of a horrible sales person. The simplest way to sell anything is to find the people who want your product or service.
What’s harder? Selling water to people in an airport or selling water to people crossing the desert who have run out of supplies?
The secret to selling isn’t to waste your time looking for customers. To make selling easy and profitable, you want to get customers to come to you because they need what you’re selling.
So how do you get customers to come to you? What won’t work is wasting money on advertising because advertising goes all over the place and rarely reaches the people who need what you’re selling. The first step is to identify your ideal customer and then go out looking for those ideal customers.
Rather than approach your ideal customers, let them approach you. In “SPIN Selling,” the author’s research suggests that the more you can identify a customer’s problems, the more likely you can find a solution for that problem.
If you write custom database programs, the first thing to do is figure out who needs custom database programming? While every company could use custom database programming, there’s always a certain person who can approve or disapprove the hiring of custom database programmers, so that’s the type of person you need to identify and target.
Once you know who your target customer really is (it’s not just a company but a specific person in a company), find out what problems they would like to solve. Ideally, the more painful the problem, the better. Now offer to solve it for them.
This type of approach means doing research. Research your potential customers, find out what they really need, and who’s really able to hire you or not. This obviously takes time but it will lead to a much better result than wasting money buying advertising and hoping for customers to call you. You have to find your customers, understand their problems, and show them how you can solve their problems.
This involves talking to people and negotiating your way through contacts to finding the people who can help you. That means calling or talking to many people, which is something programmers and engineers typically try to avoid. That’s what makes it so difficult for programmers and other technical people to go into business for themselves because they prefer doing the technical work and avoid doing the necessary sales and prospecting work.
Yet if you fail to sell or look for prospective customers, your business will die in an instant. The other alternative is to partner up with someone who can do the selling while you do the programming. In either case, the answer is always understanding your customer’s problems first before trying to sell anything. It’s not always fun, but in the long run, it’s a lot more lucrative.
Selling is a skill, but make it easy on yourself. Find the people who want your products or services and focus only on those people while ignoring the rest of the world. You’ll be much happier, richer, and less stressed out selling in this manner.
Posted in Entrepreneur
Education is important. The problem is that what we learn in school rarely has anything to do with being able to get around in life. Learning algebra is fine for a mental skill but how does this knowledge help you have better relationships with others, make more money without relying on a job, or improve your health? It doesn’t, and that’s why so many people find ordinary education irrelevant and ultimately useless. Want to go into debt for six-figures to get a degree that won’t help you get a job and live your dreams?
“The Education of Millionaires” lists the differences between self-taught education vs. education crammed down people’s throats against their will. The technical term for this difference is andragogy, which means “man-leading” compared to pedagogy, which means “child-leading.”
When you take control of your education, you focus on learning what you need to know to achieve your goals. When you let others control your education, you pass through a meaningless series of topics that often have no relevance to your life or goals, and when you graduate, you get a piece of paper that’s supposed to magically grant you access to better jobs just by virtue of the fact that you studied for a fixed number of years at an institution.
Is this insanity or what?
This is how adults direct their own education:
- Adults need to know a reason for learning something.
- Experience and even mistakes and errors provide the basis for learning.
- Adults are responsible for choosing what they want to learn.
- Adults are interested in learning subjects with immediate relevance to their lives.
- Adult learning focuses on solving problems, not just learning for the sake of learning.
- Adults respond better to internal motivation rather than external motivation (grades, punishment, etc.)
The idea that you can attend school for a fixed number of years, get a piece of paper, and magically be prepared for a better paying job is a fantasy. If that’s the way you’ve been going through life, be prepared for a surprise. Having an education won’t automatically give you a better paying job for the rest of your life. Being able to produce results for other people is what will give you a better lifestyle for the rest of your life.
Educating yourself doesn’t meant ignoring any forms of education like books, schools, or training. It does mean you learn what you need to achieve a greater goal that helps you produce more results for others and get paid for doing it.
Most people expect a college degree to give them automatic access to a better paying job. Wrong. Being able to bring in more money for a company or yourself is what gives you a better paying lifestyle whether you work for others or yourself.
Whether you’re working for others or yourself, you must keep learning. Don’t learn irrelevant topics like Greek history or French literature (unless that’s your passion and you know how to parlay that into helping others). Learn practical skills like marketing, sales, networking, leadership, and whatever topic you’re most passionate about.
The more you know and the more you know how to help others with what you know, the more financially secure you’ll be. The more you know alone won’t help anyone. Nobody pays you for what you know. Everyone pays you for what you can do for them with what you know. That means more knowledge is pointless unless you also know how to use that knowledge to help others solve their most pressing problems. Do that and people will gladly give you money.
Education alone is never the secret to success. Applying knowledge is the real secret to success, and that means knowing something useful and also knowing how to apply your knowledge to help others.
Knowledge alone will get you nowhere. It’s all about applying your knowledge to help others and knowing how to find people who need your help. Do that and it doesn’t really matter how much formal education you have. Your future is firmly in your own hands. The real question is what are you going to do about it?
Posted in Entrepreneur
One of the fastest and easiest ways to start a business is over the Internet, yet many people without technical skills shy away from the Internet, failing to realize its potential. If you have any kind of technical skill whatsoever, setting up a web site and starting an Internet-based business should be less intimidating than for the average person. If the average person can turn an Internet business into a money maker, there’s nothing stopping you from doing the same thing.
In “Click Millionaires,” author Scott Fox basically discusses different ways anyone can get started making money on the Internet. The basic idea is to find something you’re interested in, the more obscure the better, and then see if there’s a global market for that niche. To take full advantage of any niche, the idea niche needs to be geographically spread out.
For example, if you wanted to start a business catering to people who like your local neighborhood Little League baseball team, those people are located in your own area, which defeats the purpose of using the Internet. However, if you target a niche market like people who raise carnivorous plants or people interested in grooming French poodles, those people are unlikely to be in one area, which makes it far more likely they’ll need and want someone to help bring them together over the Internet.
It’s not enough to identify a potentially profitable niche. You also have to be passionate about it so you’ll have the stamina to keep going because you’re having fun, not necessarily because you want to make money. The more passionate you are about a topic, the easier it will be for you to become an expert and share your knowledge with others.
Sharing your knowledge is the key to an Internet business because that’s what people are willing to pay for whether it’s in the form of an e-book, an MP3 audio file, a video, or just a graphic image. The more information you have that other people want, the more likely people will gladly pay you for your knowledge.
That’s why if you’re passionate about a topic, you may not be an expert, but you’ll have the drive and desire to learn as much as you can so you can help others. Even if you’re not an expert, you always know more than someone who’s just a raw beginner.
For anyone, there’s no excuse not to run an Internet business part-time. For anyone with technical skills, setting up and running an Internet business is even simpler and far less intimidating, so get started now.
Reading a book like “Click Millionaires” can stimulate your thinking and give you ideas for how you can turn your spare time and hobbies into a profitable part-time business on the Internet. Get started now. You may not get rich initially, but if you can make a little spare cash doing something you love, why not get started today?
Posted in Entrepreneur
If you’ve ever dreamed of starting a business, you need to read the book “Fail Fast or Win Big.” The basic idea is that everyone can come up with a company based on solving a specific problem. What you need is a good idea (not a great one) and proper execution. There will always be things out of your control such as other competitors, market timing, etc. Don’t worry about what’s not in your control. Worry about what is in your control.
The most important philosophy is that when you have an idea for a company, you get moving on making it happen right away. Once you see what the market really wants, you’ll hit one of three options:
No matter how great your idea might be, it probably isn’t perfect. That means the moment you throw it in the market, you’ll see what works and what doesn’t work, and then you’ll be able to modify or evolve your idea to better match the market. Until you have a product on the market, you’ll never know what needs to be changed and what doesn’t work.
Test your idea as fast as possible because it does no good to design a business around an idea that drastically changes the moment it hits the market. Test locally and start small. Then you can evolve your idea as you figure out what the market really wants.
When you first test your idea, you may suddenly come up with a better idea. In the early days of the Internet, there was a company called Books.com that was selling books online before Amazon even existed. What Amazon found wasn’t that the business was about selling books; it was about selling everything to customers online and tracking their purchases to recommend other items they might like.
Amazon initially started with books but now they sell practically everything. Books.com thought their business was just about books, and who has heard of them any more? Amazon took their initial online book selling idea and turned it into an online shopping idea. They basically pivoted their original idea to pursue a much bigger and more lucrative one, which meant selling everything in addition to books.
When you test your idea, you may find that your original idea isn’t as lucrative as you might have thought, but you might be able to find a similar idea. One entrepreneur developed his own web site programming tools to create an e-commerce site and started selling items. Nobody bought anything, but people did want to know how he created his e-commerce site.
That’s when he realized he needed to pivot his idea. Instead of selling stuff online, he realized his real market was selling e-commerce development tools, and that’s the business he’s in now.
So when you test your idea on the market, you may find it just needs a few tweaks to make it better, or you may find you need to pivot completely to a related but different idea. It doesn’t matter. What matters is that you find a successful business idea as fast as possible.
Finally the third possibility is that you’ll find your idea dies in the market. Maybe someone else is already doing it, or maybe it’s just not a good idea to begin with. In that case, dump the idea and move on to the next one.
There’s no stigma to failing. The only way to fail is by not trying. As long as you keep trying, you’ll gain experience and eventually find what does work. The founder of Dropbox said, “You only have to succeed once.”
That means you can fail a million times but if you succeed once, you’ll succeed and nobody will remember the failures that got you there.
So if you’re thinking of starting a company, however large or small, whether it’s in software or manufacturing, get started now. You’ll never have all the right conditions and resources you need to succeed, so work with what you have and learn and gain resources as you go along. At the very least, you’ll learn something that can help you with your next business idea.
The only other alternative is to get a job and hope you get a raise and never get laid off. There’s no security or achievement in following that dead end route unless you find a job you really love. Otherwise, keep looking for a business to start. For most people, the best way to get rich is to rely on themselves and that means starting and running a business of their own no matter how big or small it may be.
Put your life in your control, not at the whims of a company that doesn’t care whether you exist or not and views you as expendable and a cost liability. Be an entrepreneur and you’ll find life will be much more exciting.
Posted in Entrepreneur
If you’re a consultant or programmer for hire, guess what? Most people don’t know who you are or what you can do. You can try the scattershot approach and advertise yourself blindly. This usually involves printing up a bunch of business cards, brochures, and designing a web site. The problem with this tactic is that it’s exactly the same method everyone else is using too. How do you stand out in a crowd where everyone looks alike? You don’t.
To advertise yourself, the simplest and most cost effective way is through a web site. However, most people create a web site that brags and boasts about who they are and how wonderful they are. Nobody cares.
What potential customers really care is what can you do for them? if your answer is “Whatever you want,” you don’t know your business yet.
To successfully advertise, you need to concentrate and focus. In my neighborhood there are plenty of photographers but only one who specializes in photographing dogs, cats, and other pets. If you want a portrait of your dog, guess which photographer you’ll try first?
That’s what a speciality can do for you. You don’t want to attract any customer. You want to attract a specific type of customer. This may seem counter-intuitive since this means limiting your potential market, but it also means you’ll get a larger share of a smaller market. The other option is to get a tiny share of a much larger market and compete against everyone else fighting for those same customers.
If you focus on a niche market, you’ll have that market pretty much all to yourself. So the first step to promoting yourself on your web site is to decide what type of customers you want? Ideally, pick the most lucrative ones. That way you’ll get paid more while dealing with fewer customers.
Given a choice between opening a 99 cent store or a luxury store, guess which one makes more profit? Now guess which one has to work harder to make its money? The 99 cent store has to deal with shoplifters, robbers, and obnoxious people. The luxury store has to deal with that problem too, but on a far smaller basis.
The 99 cent store has to sell 100 items to make $100. The luxury store has to sell one item to make $100. It may be easier to sell a 99 cent item, but if you need to sell so many of them, it’s suddenly not so easy any more.
So to advertise yourself on your web site, first focus on a target market much like a photographer specializing in pet portraits. Next, give away a free sample.
In the restaurant business, you can give away free food samples in a shopping mall to passing shoppers. On a web site, you can give away a free sample by simply providing useful information.
For example, if you’re a programmer specializing in databases, turn your web site into a forum where people go to ask questions about databases. Once you start answering these questions, you’ll establish yourself as an authority on that subject.
In the beginning, simply create a FAQ list of common database problems and answer them. Now anyone can read your answers and determine for themselves the value of your knowledge. By providing free information on your web site, you advertise your competence and establish your credibility at the same time. This is far better than parading a list of schools and degrees you earned as a way to promote yourself.
When you help others with their problems, they’ll likely turn around and help you with your problem, which is to get customers.
The structure of your web site should be geared towards what Seth Godin calls “Permission Marketing.” The idea is that you present an offer and wait for people to step out from the crowd and accept your offer. Now those people are the ones most likely to purchase your product or services.
So your web site needs to appeal to a niche market and then present an offer to get potential customers to contact you by giving you their contact information. This basically gets people to pre-qualify themselves as likely customers for you. That’s a whole lot better than promoting your college degrees and hoping someone will call you.
Whatever your speciality, you can find a niche market to target and present a free sample. Find what you’re most interested in and that’s a niche to focus on. A web site isn’t a billboard for everyone to see. A web site is really a focused message towards the people most likely to give you money. When you look at a web site from that perspective, you can see what you need to do to make your web site as effective as possible for your business, whatever that may be.
Posted in Entrepreneur
If you’re a programmer, you can look for a job the old fashion way by putting together a resume, sending it out to different companies, and hoping for the best. Then again, you might as well buy a lottery ticket and hope for the best.
A resume just lists your accomplishments, but everyone has a resume and everyone can doctor their resume up to make it look like they know what they’re doing. Rather than worry about your resume, what you really need to do is demonstrate your competence and skills rather than just boasting about it through a fancy printed resume.
The best way to demonstrate your skills is through volunteering. Volunteer to create or modify a web site for a charity. Then if a company ants to know what your web development skills might look like, all you have to do is point them to the charity web site. What’s more impressive? A resume telling someone how good your web development skills might be, or an actual web site showing people how good your web development skills might be?
Given a choice between action or boasting, action wins out every time. Another way to demonstrate your programming expertise is to contribute to an open source project. It could be something as ambitions as Linux or something much smaller, but whatever it is, make sure it the site documents your contributions. Now if you apply for a job as a programmer, you can direct people to view your documented contributions to an open source project.
Again, what looks more impressive? A resume claiming you have programming skills in a particular language and field, or actual contributions to an open source project that demonstrates your programming skills in a particular language and field?
If you’re a programmer, you can’t afford to be just another face in the crowd. Instead, you have to get creative and make sure your talent is not only readily apparent, but beyond question to anyone who investigates your background.
There’s still no guarantee that you’ll get a job by contributing to an open source project or volunteering to do programming work for a charity, but a simple one-page resume doesn’t guarantee a job either. Combine a resume with actual work experience as a volunteer and you’ll increase your chances of attracting attention and getting a job that uses your programming skills to the utmost.
Posted in Entrepreneur
For every Flappy Bird or Angry Birds game that becomes a massive hit and earns millions, there are plenty of other app developers who put in just as much work designing apps that are just as well-crafted, but don’t see massive financial gain. What’s wrong?
Here’s the situation. When you create an app, you’re essentially entering a lottery. Just like in any lottery, someone will win big and that’s entirely by chance. Put out an app and it could suddenly go viral, but chances are it won’t. You can’t assume one app will make you a million bucks just like you can’t assume buying a lottery ticket will make you a million bucks. It could, but chances are it won’t.
So if you want to succeed as an app developer, you need to have a plan. First, you have to decide what type of app you’ll create. The most popular (and most competitive) apps are games so if you ant to play the odds, make a game. If you don’t want to make a game, then the key is to target a niche market.
If you create an app and hope everyone will use it, chances are good most people will never find a reason to buy it, let alone use it. With so many apps on the market, you need a way to make your app stand out and you can do that by focusing on a niche market that most everyone overlooks.
For example, let’s say you have an app for note taking. Everyone can use that app, but it’s likely to compete against well-established note taking apps so it will likely get lost in the crowd. How can you make your app stand out? Target a small niche like real estate agents or doctors.
The real state agent or doctor market is much smaller than the general public, but guess what? If a real state agent or doctor is looking for a note taking app, he or she will likely notice your app first. So if you target a niche market, you can get a large share of a small market. If you insist on smashing your head against a wall and marketing to everyone, you’ll get a tiny sliver of a larger market.
In business, it’s always best to start small and conquer a niche before expanding outward. Facebook initially targeted only Harvard students, then Ivy league students, then all college students, then all students, then everyone. Friendster, a rival social network, initially tired to appeal to everyone. Thus they didn’t really appeal to anyone. Guess which social network won?
That’s the same mindset you need to follow when creating apps. Target a small market and serve that market well. Since it’s unlikely you’ll make a million selling one app, you can pursue two different strategies. First, you can target that same niche with new apps because once people trust you with your initial app, they’ll be far more likely to trust you with any additional apps.
A second strategy is to take your existing app, modify it slightly and target a new niche. Now you’re recycling the same code to target a new market, therefore duplicating your reach without doubling your work.
The ultimate goal is to have a family of related apps because each app acts like a net that can grab a potential customer. Once someone likes one app, they’ll be more likely to buy the others and tell others about it. If you create five different apps that have no relation to each other, you’re essentially creating five different businesses that each must struggle on its own to attract customers. However if you create five related apps, each one supports the others and acts like an advertisement for the others.
The way to get rich as an app developer isn’t to hope for a massive quick kill like winning a lottery. Instead, it’s to build a small but growing family of related apps that allow you to meet a small market. As you grow, you can expand into other niche markets until you’re big enough to start meeting the needs of the general public. But if you try to sell apps to the general public to son, you’ll likely get lost int he crowd, never to be seen or heard from again.
Start small, keep growing, and keep making related apps either by recycling your code and targeting other markets, or writing similar apps for the same market to mine your current niche.
Everyone wants to write an app that makes a million dollars overnight. It could happen, but plan for it not happening and you’ll be more successful in the long run.
Posted in Entrepreneur
The best way to create a company is to look for ways to upset the status quo. For decades, people relied on Windows PCs to do everything. Then smartphones and tablets arrived to define mobile computing, and the world will likely never return to complete reliance on Windows PCs ever again. At one time, people had to go to record stores to buy music trapped on physical media like tapes, vinyl records, or compact discs. Then digital audio files arrived and wiped out record stores. In the old days, people used to rely on bookstores to find information. When search engines appeared, people can find what they want much faster and more conveniently than buying a book, so book stores and book publishers are now struggling.
If you’re sick of working in a dead-end job, look for how you can upset the status quo in your world. If you can kill an established industry, chances are good that you’ll succeed. In the world of make-up, women often spend obscene amounts of money buying makeup that may not exactly match the colors they want. So a Harvard business school student decided to create Mink, a 3-D printer that can print cosmetics using the same materials used in commercial cosmetics.
The idea behind Mink is to make it easier for women to create their own colors and print out their custom cosmetics on a 3-D printer. This gives people freedom to choose what they want while also saving them money buying expensive cosmetics. With the arrival of Mink, the cosmetics industry can go nowhere but down.
If you really want to get back at all those fancy CEOs making millions for doing relatively nothing, invent a product that kills their cash cow and destroys the status quo. Just look for the status quo and find a way to defeat it. There’s no better form of revenge than killing an entire, complacent industry that has milked the status quo for too long anyway.
To read more about the Mink 3-D printer for cosmetics, click here.
Posted in Entrepreneur